New York Jets
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For Concept 1 the artist has reworked the logo a bit to make it more modern and even minimalistic. The problem is they’ve gone a bit too far. It’s nearly impossible to tell what that is on the side of the helmet without already knowing you were looking at the Jets helmet. Grade: C-
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Concept 2 really nails it. The logo is clear, and stands out. There’s clearly a jet on top of the NYJ, for New York Jets. The helmet introduces that seafoam green that has worked so well up in Seattle. The Jets are already the second team in New York, why not try something that’s already working for someone else? Grade: B+
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